Goodyear on the user side: yesterday, today and tomorrow

Goodyear on the user side: Yesterday, Today and Tomorrow

In late 2009, the European Parliament adopted Regulation № 1222, according to which all produced in the EU bus, starting from 1 November 2012, will receive a new label, indicating the most important consumer parameters: fuel economy, the level of grip on wet surfaces and acoustic comfort.

Concern GoodYear Dunlop ahead of the timeframe of this project and is ready to provide its dealer network with all necessary information for each product by October 2010, as the accompanying printed materials.

The consumer receives all the data available from the leader of the tire industry to take advantage of the chance of optimal choice due to the extended package of information services.

Why when buying refrigerators, washing machines, microwave ovens and other appliances buyer is entitled to know the amount of electricity consumed, noise and environmental impact of products, but with the tires deprived of such opportunities?

After all these factors affect the attitude to the product and make it possible to save not only the initial stage of operation (acquisition), but also throughout the period of validity.

The criteria of safety, product quality, its cost effectiveness and environmental impacts have a devastating impact on improving customer loyalty, - said Jean-Pierre, Josette, chief technology officer of passenger tires Goodyear EMEA region . - We welcome the new marking and are prepared to provide all the information about each product, as confident in the effectiveness of these measures. The more attention we pay safety and efficiency in the development of new technologies, the greater the lift industry standards, and this should know absolutely everything, including consumers and active players in the market".

New marking tires: read between the lines.

1 - Adhesion on wet surface. Evaluated items from A to G, where A - the best grip, G - the worst. The higher this figure, the shorter the braking distance car in the rain conditions.

2 - Fuel efficiency. Rate is directly related to the level of rolling resistance. Estimated points from A (highest efficiency) to G (the lowest, but allowed the Rules).

3 - Noise. Acoustic comfort is measured in decibels and is accompanied by a picture of one, two or three sound waves. One wave meets exemplary noise (at least 3 dB below the permitted level of the future), three waves - the appropriate standards.

For automobile tire industry trends quality product means the first set of achieved factors that directly affect the basic characteristics of the bus: it's grip on wet surfaces, rolling resistance, ride and acoustic comfort.

All these criteria are listed in the new regulations and will be available to customers using the new labeling standards, according to results of tests conducted within the company. Further journalistic tests and tests of independent expert organizations will contribute to the qualitative growth of production and increasing producer responsibility.

There comes a tipping point - the best of the best representatives of the tire industry will be deserve the choice of a wide range of consumers who are demanding every day. Ready for the challenge whether Goodyear Dunlop? Specialists Group uses the latest advances in materials and technologies that affect the performance of the bus, on a comprehensive vehicle safety and consumer value of products.

Each product not only meets the international standards of quality, but also largely affects the development of the industry. For example, one of the representatives of the summer line of products Goodyear - high-tech series EfficientGrip - thanks to the unique range of advanced solutions showed the best results in its segment:

  • independent tests have demonstrated improved handling vehicles equipped with Goodyear EfficientGrip, with a reduced braking distance on any surface;
  • technology FuelSaving reduced rolling resistance by 13%,
  • patented layer CoolCushion allowed to reduce the weight of the tire;
  • unique polymer composition increases the lifespan by 25% .

Goodyear EfficientGrip is a prime example of engineering a compromise between the XXI century, pinpoint handling and a comfortable, safe, traffic with record-breaking performance efficiency.

A kind of standard, which is selected automotive industry leaders who care about the consumer values. Unique series has found an echo in the masses and go down in history as the first official partner of the serial bus electric Renault ZE (Zero Emission).